Theunique - Design Business Index

Theunique

Agarwood is rare and expensive. Its aroma can only be obtained from burning or extraction, used indoor and afforded by few users. To break these limitations, a smart aroma diffusor and natural hand-made agarwood tablets are created after 3-year’s efforts with over 60 designs, 10 prototypes and 200 experiments. It demonstrates a new possible business model and using context for agarwood industry. Users can simply insert diffusor inside of a car, customise time, density and variety of aroma with ease and enjoy the immersive aromatherapy wherever they go and whenever they drive.

Designed by Dr. MICKEY MENGTING Zhang

41.559 Views

Recognized by A' Design Award.

Dr. MICKEY MENGTING Zhang

Dr. MICKEY MENGTING Zhang DBI Rating

A+++

2021

Impressive Rating

Highlights designers and teams who stand out for remarkable creativity, execution, and overall excellence, demonstrating a notable level of impact and aesthetic appeal.

Dr. MICKEY MENGTING Zhang has A+++ Rating, valid through 2021. A+++ stands for Impressive Rating. DBI Awards the A+++ Rating to entities demonstrating impressive displays of creativity, quality, and innovation in their design endeavors. This rating applauds a consistently strong capacity to resonate with diverse audiences and stakeholders, reflecting thoughtful artistry and adept problem-solving. This certificate is awarded following a rigorous evaluation process conducted by an esteemed jury panel, comprising experts from various fields such as journalism, academia, design, and entrepreneurship. The assessment adheres to a blind peer-review methodology to ensure unbiased evaluation. Entries are meticulously judged against predetermined criteria, with scores normalized and standardized for consistency. This process recognizes and celebrates impressive achievements in innovation, design quality, and creative capacity.

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Dr. MICKEY MENGTING Zhang Fields of Mastery

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About DBI

The Design Business Index (DBI) is a merit-based rating system and professional directory founded to address one of the design industry’s biggest challenges: the difficulty of reliably assessing a designer’s true capabilities before a project begins. Through its partnership with the internationally recognized A’ Design Award, DBI combines a rigorous blind review process with transparent evaluation criteria to transform subjective design quality into objective credentials. By featuring only those who have demonstrated excellence under these stringent standards, DBI ensures a carefully curated pool of top talent, where clients can make confident, data-driven decisions about creative partnerships.

Beyond its directory, DBI offers a comprehensive DBI Credibility Suite™ designed to help designers and studios stand out in an overcrowded market. Each DBI-rated professional receives authoritative certificates, digital assets, and rating logos that validate their skills and attest to their proven creative excellence. These tools seamlessly integrate into websites, social media, and marketing materials—reinforcing trust, credibility, and, ultimately, market value. Notably, DBI ratings remain valid for a two-year period, encouraging ongoing professional development and highlighting those who continuously push the boundaries of innovation.

By systematically reducing guesswork and eliminating reliance on subjective portfolio reviews alone, the Design Business Index creates a more efficient, trustworthy, and merit-based environment for both clients and designers. With DBI, top talent rises above the noise, clients gain peace of mind, and the entire global design community benefits from higher standards of creativity, innovation, and professional excellence.

Design Business Index champions design excellence, valuing official recognition from respected international juries over mere popularity. Our criteria focus on transparent, rigorous evaluations by peers, assessing quality, ethics, and innovation. Notably, the prestigious A' Design Award highlights truly exceptional projects, judged by academics, press members, and professionals using a documented scoring system. We exclusively feature professionals and studios that have earned at least one peer-reviewed award, particularly the A' Design Award, ensuring that our listings represent meritocratic accomplishment, innovation, and credibility.

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