Aselsan new generation Instrument Cluster Interface enables a new level of user experience for its drivers as part of Aselsan Electric Vehicle System. The UX UI design aims offering users a seamless and intuitive driving experience while reducing cognitive load. By combining minimalistic 2D elements with shaded 3D graphics, enhanced depth and layering is achieved. Essential informations such as speed, charging and power usage states are clearly communicated through half circular gauges. Color-coded warning messages enable users to quickly discern the urgency of any required actions.
Designed by Ozge Fati Duman
Recognized by A' Design Award.
Özge Fatı Duman graduated from the Department of Industrial Design at Middle East Technical University with a Bachelor’s Degree in 2011. In the spring semester of 2010, she studied at Universidad de Valladolid as part of the Erasmus exchange program. At the beginning of her professional career, she worked as an Industrial Designer at various design companies, driven by a curiosity to experience different types of product design processes and to understand user needs. These experiences ranged from designing medical products to packaging, consumer electronics to automotive components. With a growing interest in automotive design which had its roots back in high school, she transitioned to the role of Industrial Designer at Anadolu Isuzu. Currently, she serves as a Lead Industrial Designer at Aselsan, under the UGES Sector Presidency, which works in Transportation, Security, Energy, Healthcare, and Automation sectors. In this role, she continues to advance her design skills through both product and UX/UI design projects.
Ozge Fati Duman has A+++ Rating, valid through 2025. A+++ stands for Impressive Rating. DBI Awards the A+++ Rating to entities demonstrating impressive displays of creativity, quality, and innovation in their design endeavors. This rating applauds a consistently strong capacity to resonate with diverse audiences and stakeholders, reflecting thoughtful artistry and adept problem-solving. This certificate is awarded following a rigorous evaluation process conducted by an esteemed jury panel, comprising experts from various fields such as journalism, academia, design, and entrepreneurship. The assessment adheres to a blind peer-review methodology to ensure unbiased evaluation. Entries are meticulously judged against predetermined criteria, with scores normalized and standardized for consistency. This process recognizes and celebrates impressive achievements in innovation, design quality, and creative capacity.
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