A Garden for All - Design Business Index

A Garden for All

This project is an educational project. It was an assignment on Typography Design given to tertiary education students from the School of Art, Design and Media, NTU, Singapore. The assignment was for each student to design Drop Caps as a font family. The outcome was multiple font families created by students and inspired on the flora, fauna, and unique features of the Singapore Botanic Gardens. From this, the best Drop Caps were printed in the book A Garden For All, published by the editorial Epigram Books in Singapore.

Designed by Danne Ojeda

111.280 Views

Recognized by A' Design Award.

Danne Ojeda

D-Sign-Lab of Danné Ojeda / Interview by Lyudmila Favardin http://www.editionlidu.com/D-Sign-Lab-of-Danne-Ojeda-Interview.html Danné Ojeda / Short Biography Danné Ojeda is an Associate Professor in the School of Art, Design, and Media, at Nanyang Technological University, Singapore. Danné's work engages contemporary communication design, art practice, and theory. She has worked as a Professor of Art History at the Higher Institute for the Arts in Havana (1996–2000) and as a guest lecturer at the Faculty of Arts and Letters, University of Havana. She was a UNESCO research fellow at the Jan van Eyck Academy, Post-Academic Institute for Research and Production in Fine Art, Design and Theory, Maastricht, The Netherlands (2001–2003). She taught graphic design at the Modern International Art and Design Academy, Chongqing Technology and Business University, China (2006–2008). Furthermore, Danné has actively published, lectured on, and curated exhibitions related to contemporary art and design since 1995. In 2003, she founded d-file studio in Amsterdam, —a platform for concept and project development in the areas of visual art, design, and theory—, from which she has mainly worked for and collaborated with cultural institutions that include the Singapore Art Museum (SAM), the Centre for Contemporary Art Singapore, the National Institute of Fine Arts, Mexico, among others. Her design works have been amply recognised with the Chicago Athenaeum—Good Design Awards (US), the German Design Award, German Design Council (DE), Red Dot Design Award: Communication Design (DE), iF International Forum Design Award (DE), the ‘Lorenzo Il Magnifico’ International Award— Florence Art/Design Biennale (IT), A’ (A-PRIME) Design Award (IT), the International Design Award, IDA (US), among others. Her complete publication and exhibition design oeuvre commissioned by the Singapore Art Museum (SAM) was awarded Asia’s Top Designers Award, Singapore Design Award 2014. Thus, her works can be found in some of the most well-known museum collections worldwide.

Danne Ojeda DBI Rating

AA

2025

Excellent Rating

Awarded to entities demonstrating designs of high quality and innovation, with consistent performance and a commitment to exceptional outcomes.

Danne Ojeda has AA Rating, valid through 2025. AA stands for Excellent Rating. DBI Awards the AA Rating to entities demonstrating designs of high quality and innovation, marked by consistent performance and a commitment to delivering exceptional outcomes. This rating reflects a dedication to achieving excellence in innovation and design. This certificate is awarded following a rigorous evaluation process conducted by an esteemed jury panel, comprising a diverse group of experts from around the world, including journalists, academics, design professionals, and entrepreneurs. The assessment adheres to a blind peer-review methodology, ensuring complete impartiality. Entries are meticulously evaluated based on pre-established criteria, with scores being normalized and standardized to uphold fairness and consistency. This process recognizes and highlights excellent achievements in innovation, design quality, and creative capacity.

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Danne Ojeda Fields of Mastery

Showcase

About DBI

The Design Business Index (DBI) is a merit-based rating system and professional directory founded to address one of the design industry’s biggest challenges: the difficulty of reliably assessing a designer’s true capabilities before a project begins. Through its partnership with the internationally recognized A’ Design Award, DBI combines a rigorous blind review process with transparent evaluation criteria to transform subjective design quality into objective credentials. By featuring only those who have demonstrated excellence under these stringent standards, DBI ensures a carefully curated pool of top talent, where clients can make confident, data-driven decisions about creative partnerships.

Beyond its directory, DBI offers a comprehensive DBI Credibility Suite™ designed to help designers and studios stand out in an overcrowded market. Each DBI-rated professional receives authoritative certificates, digital assets, and rating logos that validate their skills and attest to their proven creative excellence. These tools seamlessly integrate into websites, social media, and marketing materials—reinforcing trust, credibility, and, ultimately, market value. Notably, DBI ratings remain valid for a two-year period, encouraging ongoing professional development and highlighting those who continuously push the boundaries of innovation.

By systematically reducing guesswork and eliminating reliance on subjective portfolio reviews alone, the Design Business Index creates a more efficient, trustworthy, and merit-based environment for both clients and designers. With DBI, top talent rises above the noise, clients gain peace of mind, and the entire global design community benefits from higher standards of creativity, innovation, and professional excellence.

Design Business Index champions design excellence, valuing official recognition from respected international juries over mere popularity. Our criteria focus on transparent, rigorous evaluations by peers, assessing quality, ethics, and innovation. Notably, the prestigious A' Design Award highlights truly exceptional projects, judged by academics, press members, and professionals using a documented scoring system. We exclusively feature professionals and studios that have earned at least one peer-reviewed award, particularly the A' Design Award, ensuring that our listings represent meritocratic accomplishment, innovation, and credibility.

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