Outotsu - Design Business Index

Outotsu

Outotsu means unevenness in Japanese. Stacking is now possible with the concave part of the glass and the convex part of the coaster. The coaster absorbs water droplets that form on the glass. It also has excellent deodorizing and antibacterial properties. The protrusions on the bottom of the glass create convection when you pour a drink into it, drawing in air that enhances the aroma and balances the flavor of the drink. There is no need to mix with a stirrer, and the beer will foam better. Another convenient feature is that both can be stacked for storage.

Designed by Satoshi Umeno

11.175 Views

Recognized by A' Design Award.

Satoshi Umeno

Engaged in urban development businesses after majoring in architecture; Later, established UMENODESIGN in 2003 after working at an architectural design office and a furniture manufacturer; Playing active roles in a wide range of fields including interiors, fashions, websites, graphics and packages while producing and executing a brand strategy for various products with an emphasis on product designing; As “hint”, based in Tokyo, engaging in the management of sales channel developments, the marketing of in-house brands, etc., continuing to offer designs and products inside and outside Japan.

Satoshi Umeno DBI Rating

A++

2025

Noteworthy Rating

Accords recognition to entities showcasing a high level of creative thinking and robust execution, meriting special mention for standout qualities and value.

Satoshi Umeno has A++ Rating, valid through 2025. A++ stands for Noteworthy Rating. DBI Awards the A++ Rating to entities delivering noteworthy design efforts that showcase strong innovation, sound execution, and a clear alignment with project objectives. This rating underscores a capacity to produce meaningful creative outputs that address user needs while maintaining a high standard of quality. This certificate is awarded following a rigorous evaluation process led by an esteemed jury panel made up of journalists, academics, design professionals, and entrepreneurs worldwide. The assessment uses a blind peer-review methodology to ensure impartiality, with entries evaluated according to established guidelines and scored uniformly. Through this process, DBI highlights and honors noteworthy achievements in innovation, design quality, and creative capacity.

DBI Rated Logo

Satoshi Umeno Fields of Mastery

Showcase

About DBI

The Design Business Index (DBI) is a merit-based rating system and professional directory founded to address one of the design industry’s biggest challenges: the difficulty of reliably assessing a designer’s true capabilities before a project begins. Through its partnership with the internationally recognized A’ Design Award, DBI combines a rigorous blind review process with transparent evaluation criteria to transform subjective design quality into objective credentials. By featuring only those who have demonstrated excellence under these stringent standards, DBI ensures a carefully curated pool of top talent, where clients can make confident, data-driven decisions about creative partnerships.

Beyond its directory, DBI offers a comprehensive DBI Credibility Suite™ designed to help designers and studios stand out in an overcrowded market. Each DBI-rated professional receives authoritative certificates, digital assets, and rating logos that validate their skills and attest to their proven creative excellence. These tools seamlessly integrate into websites, social media, and marketing materials—reinforcing trust, credibility, and, ultimately, market value. Notably, DBI ratings remain valid for a two-year period, encouraging ongoing professional development and highlighting those who continuously push the boundaries of innovation.

By systematically reducing guesswork and eliminating reliance on subjective portfolio reviews alone, the Design Business Index creates a more efficient, trustworthy, and merit-based environment for both clients and designers. With DBI, top talent rises above the noise, clients gain peace of mind, and the entire global design community benefits from higher standards of creativity, innovation, and professional excellence.

Design Business Index champions design excellence, valuing official recognition from respected international juries over mere popularity. Our criteria focus on transparent, rigorous evaluations by peers, assessing quality, ethics, and innovation. Notably, the prestigious A' Design Award highlights truly exceptional projects, judged by academics, press members, and professionals using a documented scoring system. We exclusively feature professionals and studios that have earned at least one peer-reviewed award, particularly the A' Design Award, ensuring that our listings represent meritocratic accomplishment, innovation, and credibility.

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