Designed in Italy, Mama is a completely recyclable chair made in China. Stackable, easy to connect, available with or without armrests, Mama is a community seating for conferences, training courses, informal meetings, waiting areas and even outdoor activities. The backrest has an original surface characterized by rounded micro-reliefs designed to reduce the supporting area, thus favoring the natural transpiration of the body. The curves and inclination of all elements have been designed to ensure technical performance and ergonomic comfort.
Designed by Baldanzi & Novelli
Recognized by A' Design Award.
Design rhymes with Italy! Adriano Baldanzi and Alessandro Novelli, born and bred in Tuscany, know this all too well! After graduating in Industrial Design at ISIA in Florence they embarked on a design adventure that has led them to be considered amongst the best Italian designers in the seating and office furniture sector, and not only. In fact, 30 years of experience have enabled them to develop a great design culture and a thorough understanding of the technology available and the real demands of the different markets, to the point that they are considered more partners than designers by the companies that choose them. This approach has always been in their DNA: their career took off after having founded and developed the company Casamania in the early eighties, which was later sold to Frezza, a prestigious Italian brand. They then devoted themselves to their true vocation: design. Their career encompasses some emblematic geographical milestones: working first in a small but very demanding Italy, then in Europe, they are now in demand all over the world. Their homeland is a source of constant inspiration and their international experiences offer constant enrichment.
Baldanzi & Novelli has A+++ Rating, valid through 2023. A+++ stands for Impressive Rating. DBI Awards the A+++ Rating to entities demonstrating impressive displays of creativity, quality, and innovation in their design endeavors. This rating applauds a consistently strong capacity to resonate with diverse audiences and stakeholders, reflecting thoughtful artistry and adept problem-solving. This certificate is awarded following a rigorous evaluation process conducted by an esteemed jury panel, comprising experts from various fields such as journalism, academia, design, and entrepreneurship. The assessment adheres to a blind peer-review methodology to ensure unbiased evaluation. Entries are meticulously judged against predetermined criteria, with scores normalized and standardized for consistency. This process recognizes and celebrates impressive achievements in innovation, design quality, and creative capacity.
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