Most conventional chairs are designed based on the idea that sitting is a static state, even though the human body is designed to move. Swing Ao has a tension structure that allows the seat to move freely in conjunction with the movement of the sitter's pelvis. This promotes a feeling of floating and the movement of the pelvis, spine, and surrounding muscles, activating the body's functions just like playing on a small swing. Additionally, it can be used as a stationary stool with an 8-degree angled seat surface to maintain a healthy posture with an elongated spine.
Designed by Takusei Kajitani
Recognized by A' Design Award.
Born on 28 April 1966 in Kyoto City and spent childhood time in Kurashiki City of Okayama Prefecture. Studied urban design at Kyoto University ,wrote a treatise on urban image formation. Particularly influenced by "The City of the Images", Kevin A. Lynch and "Notes on the Synthesis of Form", Christopher Alexander at that time. Began working for the design consulting department of the interior design and construction company in Tokyo for 5 years. Changed jobs to the advertising company Hakuhodo in 1995, and worked for the spatial design department that plans, designs, and produces various corporate branding facilities. In 2007, established Hakuhodo Experience Design, which specialized in "spatial experience design" and have been promoting various businesses with the theme of experience design that brings good relationships between corporates and the users. Established Consentable as private studio in 2014, after which I began to work on the theme of digital life furniture.
Takusei Kajitani has A+++ Rating, valid through 2024. A+++ stands for Impressive Rating. DBI Awards the A+++ Rating to entities demonstrating impressive displays of creativity, quality, and innovation in their design endeavors. This rating applauds a consistently strong capacity to resonate with diverse audiences and stakeholders, reflecting thoughtful artistry and adept problem-solving. This certificate is awarded following a rigorous evaluation process conducted by an esteemed jury panel, comprising experts from various fields such as journalism, academia, design, and entrepreneurship. The assessment adheres to a blind peer-review methodology to ensure unbiased evaluation. Entries are meticulously judged against predetermined criteria, with scores normalized and standardized for consistency. This process recognizes and celebrates impressive achievements in innovation, design quality, and creative capacity.
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