In the year 2020 people had to reinvent their lifestyles and face a collision of professional and private in their homes. Inspiration to solve this problem was found in one of the concepts of modern partial physics, supersymmetry, which explains how the substance can transform into matter. A lighting fixture was designed to help people to switch between their life essences by the simple move and magnetic click. The lamp transforms from a vertical source of soft light to a horizontal source of concentrated light for work, creation, and close communication.
Designed by Alexey Danilin
Recognized by A' Design Award.
I was born in 1987 in a Russian-Ukrainian family. Graduated from the university with a degree in fine arts. I started working in 2010 as an interior designer with French decorator Vanina Boudet. Later I continued my career as event designer and decorator. My New Year's jewelry was published in the book Holiday Design - THE FESTIVE&JOYFUL by SendPoints. Later, I tried myself as a modern artist. I exhibited my works at the Youth Biennale of Modern Art with the installation "Futuristic cross", which then decorated the Evangelical Lutheran Cathedral of Saints Peter and Paul. I am a member of the Moscow Union of Artists. I designed Shell sofa-transformers, for which I received my first "Red Dot" award. Then I began to produce author's lamps, which were exhibited at Moscow Design Week. My works were also published in Interni, ELLE Decoration, Yanko Design, and they decorated the cover of Light Design PRO. Since 2014, I have been designing lamps for the Maytoni brand, where I created the design of several hundred lamps. My works were exhibited at the Maytoni brand exhibitions: "Isaloni" in Milan, "Light + Building" in Frankfurt and Maison & Objet in Paris, as well as exhibitions in Hong Kong, Poland, Russia and other countries. I have won over two dozen international awards in object design.
Alexey Danilin has AA+ Rating, valid through 2022. AA+ stands for Superior Rating. DBI Awards the AA+ Rating to entities that have achieved notable success in innovation and design, demonstrating significant creative and technical prowess. This rating underscores a strong ability to deliver impactful and memorable solutions, showcasing superior quality and craftsmanship. This certificate is awarded following a rigorous evaluation process conducted by an esteemed jury panel, comprising a diverse group of experts from around the world, including journalists, academics, design professionals, and entrepreneurs. The assessment adheres to a blind peer-review methodology, ensuring complete impartiality. Entries are meticulously evaluated based on pre-established criteria, with scores being normalized and standardized to uphold fairness and consistency. This process celebrates and honors superior achievements in innovation, design quality, and creative capacity.
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